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Want to learn how to be a Social Media Boss? Take a look at this interview with Just a Girl & her Blog and see how she rocks her Social Media like a BOSS!

Blogging, Boss Babe, Business, Social Media, Social Media Boss

How to be a Social Media Boss – Getting Social with Just a Girl and her Blog

I am so excited to share with y’all a new series that I have started that I like to call…

How to be a Social Media Boss

First of all what is a Social Media Boss?

An online hustler who has an impressive social media presence and rocks their social media networks like a BOSS!

I will be interviewing amazing women entrepreneurs and asking them a few questions about their biz, their social media strategies, and thoughts on social media. I think this is a good way to not only raise awareness of the importance of a stellar social media presence but to build relationships with fellow bloggers + brands. I hope that you all enjoy this series because I am looking forward to seeing where this can go and meeting ladies that are rocking the social media scene!

Are y’all ready? Eeeeek!

Want to learn how to be a Social Media Boss? Take a look at this interview with Just a Girl & her Blog and see how she rocks her Social Media like a BOSS!

Meet Abby from Just a Girl and her Blog! I have stalked Abby on social media for quite some time now and have fallen in love with her love for Jesus, heart-warming story,  organization, diy, and biz skills. Now, this lady is a serious Social Media BOSS for many reasons. One of those reasons is because she has over 50k social media followers.

Do I have your attention now?

Abby is a beast and she is sharing her social media thoughts with us today. Lucky us!

Here are the few questions that I sent her way and what she had to say…

Abby Lawson Headshot
1// What’s the 411 on you and your biz?

I’m Abby Lawson, and I started Just a Girl and Her Blog on a whim in January 2013 because I needed a creative outlet. I never thought anyone would read it and actually tried to keep it a secret at first! My husband Donnie joined me full time in January of 2015, so we’re coming up on a year in business together! We have two sons, Connor and Caleb, who are 6 & 4, so they keep us busy too. J I write about home decor, organization, and online business and truly love helping others create a beautiful, thriving home, life, and business for themselves. So far we’ve created four products to help fulfill this mission:

Building a Framework: The Ultimate Blogging Handbook

The Paperless Home: How to Use Evernote to Organize Your Life

The 2016 Intentional Life Planner

Simplify: 25+ Printables to Help You Organize Your Life
2// Why use social media? What’s your take-away from it?

Social media is a great place to connect with readers, other bloggers, and brands! I have met so many amazing people through blogging and have many times started those connections on social media. It is also fantastic for spreading your message and building your platform.

{Below is Abby’s 2016 Intentional Life Planner – A printable planner to help you get organized, stay focused, and accomplish your goals in 2016. Only $10 y’all – holla!}

The 2016 Intentional Life Planner

3// Where is your social media home? (ie. your favorite social media network?)

Instagram is probably my favorite social media to browse and participate in because I love having a quick way to see everyone’s beautiful projects and interact with people. I do love Pinterest as a high traffic source for my blog, though!


4// How long did it take you to grow your social media following?

I don’t know that I will ever feel “done” growing it! I never had one huge influx of social media followers; they’ve just grown slow and steady over time, day by day for the last three years.

{Here is one of Abby’s eBooks: Building a Framework – 35 chapters of immediately actionable strategies and techniques to help you grow your following, work with brands, and make money from your blog.}

Framework2_BookMockUp Transparent Background

Building a Framework: The Ultimate Blogging Handbook

5// What overwhelms you the most with social media?

Keeping up with comments! I truly appreciate when people take the time to leave comments and send messages on social, but between all of the social media networks, email, and blog comments, it does become a bit overwhelming.

{How to Style a Dining Room Hutch – via Just a Girl and Her Blog}


How to Style a Dining Room Hutch

6// Which social media network gives you the biggest return? (most traffic to your blog?)

Pinterest for sure!

{the girl has over 30k followers – hello you social media boss you}


7// How much time per week do you spend in social media land? 

I probably spend 45 minutes to an hour per day on social between scheduling posts and interacting with readers and other bloggers. I also have an assistant (my awesome sister!) who helps me with post scheduling. I post to Facebook around 5 times a day, twice on Instagram, 10-ish times on Twitter, and pin around 100 pins per day.

{Want to learn how to blog? Abby shows us how here:}


How to Start a Blog – Just a Girl and Her Blog

8// Do you ever think of unplugging from social media? If so, how would this affect your biz?

Not really. I see it as part of the job description for bloggers, so I don’t think I’ll ever give it up, but our team is always trying to find systems and tools to help us work smarter on social.

{Ready to turn that chaos into order? Let’s get organized –>> Simplify: 35+ Printables to Help You Organize Your Life}


 Simplify: 35+ Printables to Help You Organize Your Life

9// What makes your fabulous self follow another blogger or brand on social media?

Obviously high quality, valuable content is huge! Also if they consistently interact and leave thoughtful comments, I’m more likely to pop over to their feed, check out their stuff, and follow them.


10// If you could describe social media in one word – what would you choose? Social Media Boss in one word?

Social Media- crowded! There are tons of people out there trying to get their messages across, so you really have to find a way to stand out.

Social Media Boss- organized. I think having great systems in place is key for becoming a social media boss!

{Abby even spruces her up her home office like a BOSS!}


Feminine Home Office Makeover Reveal


11// Where do you see social media going in the next 5 years? Will your biz change with the new trends?

I definitely see video becoming bigger and bigger, particularly live video with outlets like Periscope and Blab. I am a little sheepish in front of the camera, but one of my goals for 2016 is to suck it up and embrace video!

{You must read Abby’s story – from a hobby blog to a thriving business.}


Abby’s Blogging Story

12// What do you enjoy most by using social media?

I love meeting new people and being inspired by other bloggers’ work!


13// Spill it. Any tips on how to rock social media like a boss?

Schedulers are huge for me. Right now I use BoardBooster for Pinterest and Edgar for Twitter. We are working toward moving our Facebook posts to Edgar too. Schedulers help me be more organized, intentional, and consistent with the content I share, and I don’t have to be chained to my computer or phone all the time!

{Just a Girl and Her Blog EBook: The Paperless Home}


The Paperless Home

14// What’s next from Just a Girl and Her Blog?

We are looking forward to launching some new products in 2016 and, as I mentioned above, getting more into video platforms. Should be fun!

Just a Girl and Her Blog Logo
You can find Abby on Social Media land here: I would definitely suggest following her – girl knows how to rock her social media networks like a BOSS. Plus, she is just a kind-hearted person who is extremely organized and will help you get that way too!





Periscope- @JustAGirlAbby

Blab- @JustAGirlAbby

Thank you Abby for taking the time to answer my questions and for being our first Social Media Boss! I look forward to seeing more from Just a Girl and her Blog and learning more from you!

xo, Amy


Want to learn how to be a Social Media Boss? Take a look at this interview with Just a Girl & her Blog and see how she rocks her Social Media like a BOSS!

*check back soon to see who our next Social Media BOSS will be!*





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  1. What a great article. Abby’s organization skills are an inspiration. Amy asked very good questions about what most of us would want to know and Abby’s answers were thoughtful and useful. You both rock!

  2. Venassa says:

    Great interview! I actually just discovered her blog about a week ago and have been browsing so many of her posts. She’s definitely an inspiration and has so many amazing tips!
    Venassa recently posted…10 Anti-Valentine’s Day Date IdeasMy Profile

    • Amy Howard says:

      Hi Venassa!

      Holy moly, you are right – Abby is amazing! I am so glad you found her and have access to her printables, eBooks, and tips! Have a great week.


  3. Kimberly says:

    I loved the post, the content, the advice and the design of your site. Huge love. Thanks!

  4. […] Abby, don’t you? She kindly spilled the beans on her thoughts on social media in one of our How to Be a Social Media Boss Interviews! Check out what she had to say, here. Her Pinterest board has a great following and the information […]

  5. Sol says:

    Wow I loved this interview and got very interest in the paperless home! Thank you both for sharing!

  6. […] How to Be a Social Media Boss Getting Social with Just a Girl and Her Blog […]

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